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Parachute Advansed

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India's hair care industry is worth Rs 22,500 crores!

 While demand for hair care products is increasing in both rural and urban markets, urban consumers have proven to be more extravagant, reports T E Narasimhan. Photograph: Kind courtesy HUL In the......

We may be hit if rural consumption slows down: Marico MD

 Since taking over as managing director of Marico last month, Saugata Gupta (below left), previously the chief executive officer, has been hard at work driving the company's vision forward. In his......

How the game is changing for Marico

 Harsh C Mariwala, the chairman of Mumbai-based consumer goods company Marico, has change on his mind.For decades, he had been focussed on niche categories.His strategy was to launch differentiated......

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