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Mondelez to ride on Batman v/s Superman

The engagement of fast moving consumer goods companies with media and entertainment firms is growing as clutter on television prompts some of the biggest advertisers in the country to look at other......

Once again! Coca-Cola spins the wheel

Creating compelling stories defines the company's current advertising and marketing strategy; a master at the art of plugging brands, albeit subtlyTwenty years ago, Coca-Cola, the......

HUL targets youth channel to showcase its best selling brands

In a first-of-its-kind deal, MTV has entered into a partnership with Hindustan Unilever (HUL), India’s largest fast moving consumer goods firm, for five of its best-selling brands. The deal......

Will Coke Studio work for the cola major?

Coca-Cola is making a big song and dance about its bid to strike a chord with teenage customers. The cola giant's announcement on Friday to bring in Coke Studio, music television series promoted......

At 17, she has built a million-dollar web site

Late last year, Ian Moray stumbled across a cotton-candy-pink Web site called Whateverlife.com. As manager of media development at the online marketing company ValueClick Media, he was searching......

'If you want to be a singer, you can only think of Bollywood. This is not right'

'Don't object to change; understand why people like it.' IMAGE: Babul Supriyo in Khoya Khoya Chand (2024). Singer Babul Supriyo, who gave us hit albums like Sochta Hun and Kuch Aisa Lagta Hai,......

Jacqueline earns more than Hrithik, Shahid!

The Forbes Celebrity India 2018 list of the highest earning Indian celebrities is out, and it has so many surprises! For starters, the list has a lady in the top five for the first time since it......

Springsteen beats the Beatles

The Beatles may be top of the pops, but someone born in the USA has shown them who is the boss.According to the Zagat Survey's Music Guide which hit stores on September 23, Bruce Springsteen has......

Video: Archis Patil, the freestyle footballer

Archis Patil was forced to abandon professional football after injuries, but his passion for the sport found other outlets, discovers Hitesh Harisinghani/Rediff.com He's gangly, seemingly......

Dravid heading towards greatness

Is he an artist or an artisan? The jury, out for years, has not been able to reach a verdict on Rahul Dravid.The problem is that his batting has shades of both.The 32-year-old Dravid, who reclaimed......

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Mtv Indies

News for Mtv Indies

Mondelez to ride on Batman v/s Superman

Once again! Coca-Cola spins the wheel

HUL targets youth channel to showcase its best selling brands

Will Coke Studio work for the cola major?

At 17, she has built a million-dollar web site

'If you want to be a singer, you can only think of Bollywood. This is not right'

Jacqueline earns more than Hrithik, Shahid!

Springsteen beats the Beatles

Video: Archis Patil, the freestyle footballer

Dravid heading towards greatness

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