Data privacy or not, everyone including my driver thinks that by not being in social media we are irrelevant. Yet, even the self-proclaimed digital... ...http://www.mydigitalfc.com/fc-supplements/roar/branding-%E2%80%98no-control%E2%80%99-era
What’s the ultimate challenge for brands? Getting their customers to become brand or business advocates. Tonnes have been written on this; yet it... ...http://www.mydigitalfc.com/fc-supplements/developing-brand-advocates
This is the age of road warriors and ‘always-on’ devices, marketplaces and customers. That implies you are always on some devices, whether it... ...http://www.mydigitalfc.com/fc-supplements/always-customers
For long, Patricia Seybold (celebrated author of Customers.com and my partner in thought leadership sessions) and I had been writing on the... ...http://www.mydigitalfc.com/fc-supplements/roar/outside-perspective-can-trigger-growth
'The harmful side effects of what we call 'management toxicity' are affecting more and more Indians,' note Jeffrey Pfeffer and M... ...http://www.rediff.com/getahead/column/it-is-not-worth-dying-for-a-better-pay-cheque/20180427.htm
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