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Brand India: Tonic for the soul

Landor Associates,world-famous branding and design agency of the WPP group, is opening shop in India. It has hired one person in Mumbai and is looking for talent. But that's not stopped the agency......

Taj hotels rope in Landor for brand restructuring

The Tatas-controlled Taj group of hotels, India's largest hotels chain, has appointed the US-based Landor Associates, the WPP group's pre-eminent branding and design consultancy firm, to undertake......

Coming soon: An app to generate IDEAS!

Thanks to R Sridhar's TickleMeThink, chief executives will no more suffer from creative blues. You have 15 minutes to go into a meeting your boss decided to hold just two minutes ago. Agenda:......

i-Shakti's brand dilemma

Tata Chemicals launched the i-Shakti brand six years ago for its low-cost “solar-evaporated” salt for rural customers. In 2010, the company decided to extend the brand equity of......

Indian Hotels' four-brand strategy for success

The Indian Hotels Company, owned by Tata Sons, recently launched a new brand, Vivanta by Taj, in the upper upscale segment. The brand covers three new hotels in Bangalore, Goa and Maldives and 16......

IOA remains defiant, says IOC should not force issues

A defiant Indian Olympic Association on Saturday said that it would write to the International Olympic Committee to allow the August 25 general body meeting to decide on the issue of barring......
  Web results for Landor Associates
Design as a game-changer

Like every harried parent who has to deal with restless kids in a restaurant, I succumb to the only available magical solution, the iPad. While its... ...

http://www.sify.com/finance/design-as-a-game-changer-news-default-oizdSvcefbade.html
Learn From The Best

It's A brutal world for CEOs, entrepreneurs and all those responsible for growing their businesses. In every industry, competition is intense like... ...

http://www.businessworld.in/news/books/reviews/learn-from-the-best/1491347/page-1.html
IIM-A faculty Srinivasa Addepalli wins ISB-Ivey Global Case competition

A case study on corporate ethical misconduct authored by a visiting faculty from IIM-Ahmedabad, Srinivasa Addepalli, has won first prize in the... ...

http://www.thehindubusinessline.com/on-campus/iima-faculty-srinivasa-addepalli-wins-isbivey-global-case-competition/article6334837.ece?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS_Syndication
HotelPlanner.com and UK Based Landor Travel Publications Announce the Nominees for the 2014 American Group Travel Awards

PRWeb 2014-08-01 Voting is now open for all award categories. Go to http://www.americangrouptravelawards.com to vote. West Palm Beach, FL... ...

http://www.bizwireexpress.com/showstoryPRWeb.php?storyid=267645
OKCupid and Facebook Are Not Alone in Studying Consumers

Think you're in control? Think again. This week, OKCupid became the latest company to admit that it has manipulated customer data to see how... ...

http://ndtv.com.feedsportal.com/c/33805/f/606689/s/3d044c38/sc/4/l/0Lgadgets0Bndtv0N0Cshortlink0Baspx0Darticle0F5680A20A/story01.htm

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