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Prasar Bharati to sue TAM next week

Government-owned Prasar Bharati, the country's largest broadcaster, had decided to sue the Television Audience Measurement (TAM) agency, citing an alleged inaccurate representation of data on......

NDTV case forces channels to tackle rating issue

Last month, NDTV filed a suit in New York against Nielsen Holdings for over $1.3 billion in damages. Its contention: Nielsen's small sample size for TV audience measurement in India, combined with......

NDTV sues Nielsen for 'taking bribes to fix ratings'

NDTV has sued a global marketing and advertising research company for allegedly manipulating viewership data in favour of channels that are willing to provide bribes to its officials, according to......

TAM wants fair hearing on aMap tie-up

Even as the public broadcaster Prasar Bharati has suggested taking the services of aMap, an online TV ratings measurement firm for mapping rural homes in terms of gauging the benefits of......

GM signs on as Manchester United's auto sponsor

The world's largest automaker is jilting America's Super Bowl for the global variety of football. General Motors Co has signed on as the automotive sponsor of the world's most popular soccer club,......

Web results for Kantar Media Research

US Sports Media Consumption Report 2013 Reveals What's Hot and What's Not in Fan Engagement

/PRNewswire/ -- Sporting News Media, a PERFORM Group Company, which owns SportingNews.com, the Sporting News (SN) ePlayer and the US and Canadian... ...

http://www.itnewsonline.com/showprnstory.php?storyid=275893

Yahoo! and Millward Brown Partner to Measure Online Marketing Effectiveness across Asia

HONG KONG, June 17, 2013 /PRNewswire/ -- Yahoo! Asia Pacific and Millward Brown, a leader in Brand Equity, Advertising Effectiveness and Media... ...

http://www.dnaindia.com/pressreleases/1849192/press-release-yahoo-and-millward-brown-partner-to-measure-online-marketing-effectiveness-across-asia

Lumi Mobile Announces Acquisition of Interactive Meetings Limited

Lumi Mobile, the specialist in consumer insight mobile technology and real-time audience engagement, has agreed to acquire interactive events... ...

http://www.itnewsonline.com/showprnstory.php?storyid=275554

Pointlogic and Kantar Media Announce Dedicated Communication Planning Solution for Pharmaceutical Industry

/PRNewswire/ -- Pointlogic USA has announced a partnership with Kantar Media to fuel Pointlogic's market-leading communication planning platform... ...

http://www.itnewsonline.com/showprnstory.php?storyid=275208

Fresh TAMasha

Raushni Bhagia, afaqs!, Mumbai, June 11, 2013 Section: News Category: Media Publishing With Multi Screen Media, Times Television Network and... ...

http://www.afaqs.com/news/story/37737_Fresh-TAMasha

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Rediff News

Kantar Media Research

News for Kantar Media Research

Prasar Bharati to sue TAM next week

NDTV case forces channels to tackle rating issue

NDTV sues Nielsen for 'taking bribes to fix ratings'

TAM wants fair hearing on aMap tie-up

GM signs on as Manchester United's auto sponsor

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