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Harish Bijoor

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Narayana Murthy: A big brand in the IT sector

Narayana Murthy is akin to being the first man on the moon for the IT services industry, says Harish Bijoor. NRN is the quintessential poster boy of Indian IT. Someone who is hands-on,......

Should the Satyam name be retained?

Harish Bijoor, brand-strategy specialist and CEO of Harish Bijoor Consultants, says brand Satyam should be phased out gradually as the name has lost all credibility. "A brand is a function of......

Smithsonian names Bijoor consultant for venture ca

The New York-based Smithsonian Group named Harish Bijoor, who just quit as COO of Zip Telecom, a consultant for its $2 billion venture capital fund.Bijoor said his consultancy venture - Harish......

40 years have passed, the Nirma girl still endears

Image: The Nirma University. Photograph: Kind Courtesy, Wikimedia Commons The Nirma girl won’t be revived in its advertisements for emotional reasons, note Sohini Das and Sayantani Kar. A......

Tatas get cracking on their global branding exercise

In what could offer advertising agencies  a coveted business, Tata group, the $100.09-billion Indian conglomerate that derives 58 per cent of its revenue from international markets, has......

What makes Kapil Sharma the hottest property on TV

Kapil Sharma, the anchor of Comedy Nights with Kapil, is the funniest man in India.  Applauding is a good way to stay warm inside the freezing Studio 7 at Film City in Mumbai's Goregaon. A......

The 'Being Human' side of Salman Khan

'Being Human is important to Salman. He makes it a point to sport the brand's products everywhere: on the sets, at events and even for court appearances.''It is a good public relations......

The business of being Kareena

It is 5:20 pm on a Monday evening when Kareena Kapoor walks in to Masala Bay at Taj Lands End.The 28-year-old actor, immaculately dressed in a fitted, formal shirt and jeans, which she picked up......

Saina Nehwal: Ad world's new poster girl

It's the single largest amount the world's number two badminton player has received in her career so far a Rs 25 lakh cash prize from Andhra Pradesh Chief Minister K Rosaiah, after she won the......
  Web results for Harish Bijoor
Jumping on the brandwagon

Harish Bijoor, is a business strategy expert and CEO of Harish Bijoor Consults Inc. Mail your questions ...

http://www.thehindubusinessline.com/features/brandline/jumping-on-the-brandwagon/article6704889.ece?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS_Syndication
Sponsors Log Out of Indian Cricket Due to Scam

BCCI has had to sell its title sponsorship rights at the base price for the last two seasons. The Supreme Court's suggestions about credibility... ...

http://sports.ndtv.com/cricket/news/234709-sponsors-log-out-of-indian-cricket-due-to-scam
Going easy on sugar

: You have answered a fair bit on this in the past but tell me more about the packaged fruit juices market please. Trichy Anandi, if I am to... ...

http://www.thehindubusinessline.com/features/brandline/going-easy-on-sugar/article6682612.ece?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS_Syndication
ct12_harishbijoor

: Going easy on sugar You have answered a fair bit on this in the past but tell me more about the packaged fruit juices market please.... ...

http://www.thehindubusinessline.com/features/brandline/ct12harishbijoor/article6682612.ece?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS_Syndication
Packing a punch on a page from sound to vibrations, aroma…

Over the years, advertisers and agencies have leveraged the print medium to deliver interesting experiences to customers. But have they been able... ...

http://www.bestmediainfo.com/2014/12/print-innovations-packing-a-punch-on-a-page-from-sound-to-vibrations-aroma/

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