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Peter Parker becomes an Indian

Can you imagine Spiderman clad in white dhoti, red kurta, cummerbund, and red jootis? Battling a rakshasa instead of the Green Goblin? Or spinning his web across the Taj Mahal or the Gateway of......

Kurkure adopts an innovative marketing strategy

To mark 10 years of its existence, Kurkure, FritoLay's Indian innovation in the salted snack market, is changing tracks, says Sayantani Kar. It came out in December with a print campaign which told......

FritoLay goes Indian to up its market share

Multinational snack maker FritoLay has Indianised its potato chips brand Lay's in the wake of competition by new entrants like ITC's Bingo.As part of its rebranding exercise, FritoLay has......

Kurkure goes to UK

As Lays and Kurkure are already established in the Indian snacks market, Pepsico India's FritoLay is working on strengthening its other brands Cheetos and Lehar Namkeen through portfolio expansion......

Bingo! It's Frito Lay's loss, ITC's gain

As organised retailers try to squeeze margins, Kishore Biyani-promoted Future Group has replaced PepsiCo's Frito Lay snacks with ITC's Bingo at its Big Bazaar and Food Bazaar stores. "Discussion......

India, China boost PepsiCo's volumes

The West Asian, Indian and Chinese markets of PepsiCo Inc grew snack volumes in strong double digits in the quarter ended March 2011 even as Purchase, New York-based company, reported a 20 per cent......

  People speak for frito lay india

  • QNA
Q. who is the brand ambassador of 'LAYS'
:  A. As par Buisiness line dated Feb-04.FRITO-LAY India has signed on Bollywood star Saif Ali Khan and cricketer Mohammad Kaif as the brand ambassadors for Lay's potato chips. more

http://qna.rediff.com/questions-and-answers/who-is-the-brand-ambassador-of-lays//answers/6612787

  Web results for Frito Lay India
Extruded Snacks Market by Type (Potato, Corn, Rice, Tapioca, Mixed Grain, and Others) & by Geography - Global..

Extruded Snacks Market by Type (Potato, Corn, Rice, Tapioca, Mixed Grain, and Others) & by Geography - Global Trends and Fore... NEW YORK, July... ...

http://in.advfn.com/p.php?pid=nmona&article=63055496
Cheil beefs up creative team

Latest The agency has made seven new appointments in art and copy. Cheil Worldwide SW Asia (Cheil India) has appointed seven new members to its... ...

http://www.afaqs.com/news/story/41367_Cheil-beefs-up-creative-team
Cheil gives a booster shot to creative team with a raft of appointments

The award-winning septet comprises Jayant Mathew, Varun Goswami, Joy Sen Gupta, Prashant Sharma, Navajyoti Pegu (Oyio), Prasanth G, and Ankur... ...

http://www.bestmediainfo.com/2014/07/cheil-gives-a-booster-shot-to-creative-team-with-a-raft-of-appointments/
Tata Chemicals announces organizational changes

Tata Chemicals, India's leading manufacturer of chemicals, fertilizers and consumer products, has announced the following organizational changes... ...

http://www.ibrnews.biz/2014/06/tata-chemicals-announces-organizational.html
Omnicom Media Group Is Most Medaled Media Group At Cannes

Omnicom (NYSE:OMC) Intraday Stock Chart Today : Wednesday 18 June 2014 CANNES, France , June 17, 2014 /PRNewswire/ --For the third year in a... ...

http://in.advfn.com/p.php?pid=nmona&article=62600812

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