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The neta seeks your Like before your vote!

Social media is the new advertising tool for today's politicians and political parties, says Viveat Susan Pinto On an average day, Delhi Chief Minister and Aam Aadmi Party founder Arvind......

'India is nearing the digital tipping point'

  Jean Lin, bottom, left, global CEO of Dentsu-Aegis-Network-owned digital agency Isobar, is counted among the few women advertising and digital CEOs in the world to watch. Lin was in India......

'Removing Aamir from Incredible India campaign is politically correct'

  'Now with social media opening up the frontiers of the world, everything good or bad you do or say travels.' 'We don't have any code of conduct for brand ambassadors. . . but overseas,......

Indian ad market: Appetite for buys on the rise

The appetite for acquisition in Indian advertising and media space is becoming stronger by the day, the most recent one being Omnicom's Ketchum acquiring a majority stake in homespun......

With 'apni hi gadi samjho,' Uber aims to break outsider tag

With a new campaign that talks about apnapan, Uber challenges Ola's homegrown narrative.Alnoor Peermohamed reports.Illustration: Uttam Ghosh/Rediff.com It has not been an easy year for global......

Ad industry fears note ban will hit 2016 growth as spending slows

Ban on high-value currency sends advertising industry into a tailspin. The ban on high-value notes has left the domestic advertising market reeling as ad-heavy categories such as consumer goods,......
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With 'apni hi gadi samjho,' Uber aims to break outsider tag

With a new campaign that talks about apnapan, Uber challenges Ola's homegrown narrative.Alnoor Peermohamed reports.Illustration: Uttam... ...

http://www.rediff.com/money/report/ubers-new-ad-aims-to-break-outsider-tag/20170821.htm
WATConsult launches report on the 'Internet of Things' in India

WATConsult, India's leading and most awarded digital and social media agency, part of the Dentsu Aegis Network, has launched its latest report on... ...

http://www.business-standard.com/article/news-ani/watconsult-launches-report-on-the-internet-of-things-in-india-117072700990_1.html
Pune based ad-tech firm Sokrati acquired by Dentsu Aegis Network

Pune-based advertising technology and analytics company Sokrati has been acquired by Dentsu Aegis Network, reports... ...

http://feedproxy.google.com/~r/medianama/~3/vQfVXNhTZ9U/
Toonz Retail gives Dentsu India creative mandate

Kidswear and toy retailer Toonz Retail India has appointed Dentsu India its creative agency, which will be responsible for a complete mandate.... ...

http://www.business-standard.com/article/pti-stories/toonz-retail-gives-dentsu-india-creative-mandate-117052600878_1.html

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