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How the 2019 poll ad campaigns will be different

 'Last time, there was an incumbent and a challenger. This year, the roles have been reversed.''The challenger is the incumbent and the ones ruling then are now the challengers.''So, the realities......

Balki: An extraordinary adman

 He didn't think much of advertising awards, and yet as he moves on from Mullen Lowe Lintas, he leaves the agency at its strongest ever, says Alokananda Chakraborty.For many, advertising is Don......

Scam ads, copycats dog agencies

 It’s been a week since the springtime celebration of advertising in picturesque Goa ended. But the controversies surrounding Goafest are far from over. The past few days have seen skeletons......

Spotlight on scam ads

 In the wake of the furore over JWT’s Ford Figo poster campaign, the relationship between ad agencies and clients was brought to the fore at Goafest 2013. The Figo controversy has thrown up......

How catchy ads boosted these small brands

 Fevicol did it and how. Its advertising established it as a household name and a generic for the category and won the agency O&M tonnes of awards. Other brands in low involvement categories like......

The Ugly Truth is not a bad movie

 If one of the posters for The Ugly Truth is to be believed, women experience love with their heads while men approach the whole enterprise from a place further south on their anatomy charts. Now......

Review: Thirakkadha

In his Onam release, Thirakkadha, writer-director Ranjith tries to show the aspirations, the humiliations and the torment that is experienced by the creator of tales. We may be familiar with the......

This love story is cold

 I could give you a rundown on the story. Or I could probably tell you about the wonderfully melodious songs, the awesome display of acting talent, the brilliant direction in Love In Nepal.As it......

Top Coverage News

World Test Championship 2023

 India held the top position in the ICC Men's Test Team Rankings while Australia secured the...

Manipur's Tragedy

 Here are news, updates and coverage from violence hit Manipur.

IPL 2023

 Complete coverage of IPL 2023

Sri Lanka's Tour of India 2023

 Complete Coverage of Indian cricket team's encounter with Sri Lanka during 3rd Jan - 15th Jan 2023.

GUJARAT, HIMACHAL GO TO POLLS

 The Bharatiya Janata Party was on Thursday poised for a landslide victory in Gujarat to retain...
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