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Oh Maggi! Big question mark over fate of India's most popular noodles

  Is India’s most popular instant noodles banned in Uttar Pradesh? According to a PTI report, Nestle India has been asked to withdraw a batch of popular Maggi noodles from the market......

Medicine that promises a male child creates uproar in Rajya Sabha

A demand to ban a purported ayurveda product by yoga guru Ramdev’s Divya Pharmacy that promises a male child was made in Rajya Sabha on Thursday, with Opposition members terming it as illegal......

Few tricks FMCG firms must learn from star performer HUL

HUL has the maximum number of Rs 2,000-crore or Rs 20 billion plus brands in the FMCG market. Others are slowly catching up. The fiscal gone by has seen Hindustan Unilever (HUL), the......

KKR's brand equity works hard

When Manoj Tiwary pulled the ball towards square-leg in the final of the IPL 2012, Kolkata Knight Riders turned marked its turnaround, after a few years of flagging fortunes. After five......

Will food throw up the next Flipkart?

Potential of online food ordering market pegged at about Rs 95,000 crore; competition among quick-service brands likely to intensify Convenience and value are the two key factors that have led to......

Marketers admit to their digital fears

Brand gurus discuss way ahead for agency-client relationship, say integration in the face of growth in fragmentation is key The Goafest 2015 started off with veteran marketers with decades of......

Meet the underdogs: Lesser known brands that can take on biggies

  Big brands tend to dominate the crowded mobile devices market, with the not so well-known brands rarely being talked about.  We put to test a few devices from such brands to figure out......

Hamilton extends Mercedes stay until 2018

Mercedes Formula One driver Lewis Hamilton of Britain. Photograph: Juan Medina/Reuters Double Formula One world champion Lewis Hamilton has agreed a new three-year contract that will keep him at......

NASCAR's Danica Patrick to move to F1 in 2016?

NASCAR driver Danica Patrick performs dressed as a showgirl during the American Country Awards in December 2013. Photograph: Ethan Miller/Getty Images NASCAR team co-owner Gene Haas has no desire......
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  Web results for Brand Marketing
Lessons in selling

Unfortunately, for the offline retailers, the enormous flow of capital is the fuel that powers huge e-commerce discounts and threatens their... ...

http://www.thehindu.com/business/Industry/lessons-in-selling/article7239364.ece?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS_Syndication
Govt plans media blitz to sell India as investment heaven

The government may have maintained an ambiguity on foreign direct investment in multi-brand retail but it is planning a media blitz - print,... ...

http://www.deccanherald.com/content/479522/govt-plans-media-blitz-sell.html
On and off FDI rules

It is unfortunate, but not unexpected, given the BJP 's trader base, that finance minister Arun Jaitley refused to clarify the government's stance... ...

http://www.financialexpress.com/article/fe-columnist/editorial-on-and-off-fdi-rules/75666/
Nomura

Results were above our estimates. Sales were 3.5% above our estimates. Profit after tax was 13% above our and 9.6% above Street estimates. What... ...

http://www.financialexpress.com/article/markets/indian-markets/buy-rating-on-emami-handsome-gains-nomura/75640/
Dvano inching its way up

Prashanth S Devan failed to clear his seventh grade exams at school. Twice over. And there ended his student life. Badged as incompetent, he had to... ...

http://www.financialexpress.com/article/industry/companies/dvano-inching-its-way-up/75648/

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