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Will the Modi Brand be a market leader in 2019?

Why the prime minister's legacy will depend on how he governs, not the number of state elections he fights as personality contests, says Shekhar Gupta. Clear election verdicts push political......

For India's youth, Modi is the only leader

'The young are now a different electoral demographic.''There will be 140 million of them voting next year.''Their devotion is largely now to Modi-ism,' says Shekhar Gupta. A striking finding from......

Twitter also sold data to Cambridge Analytica researcher, says report

After Facebook, another major social media outlet Twitter has now been caught up in the data scandal involving Cambridge Analytica, the British political consulting firm which collected the data......

Marico tests the online waters with Studio X

Marico, which launched its first digital-only brand Studio X on Amazon, is treading the e-commerce market sans the support of its 4.7 million brick and mortar outlets, reports Sangeeta Tanwar. It......

The Horlicks mantra: How to be the market leader for 80 years and counting

The brand has survived by changing with the times.Viveat Susan Pinto reports. IMAGE: Horlicks is widening its appeal, targeting college-going youth as the recent digital campaign #FearlessKota......

Can OnePlus grab the No 1 spot in India's premium smartphone market?

By the end of 2017, the Chinese firm had emerged as the fastest growing brand after posting 343 per cent growth with 19 per cent market share for the full year. Apple and Samsung have been......

Expect more pink sneakers in 2018

Brands like Puma, Wildcraft and Woodlands are rewriting the marketing playbook to cater to women consumers. IMAGE: With more and more sportswear being targeted at women, top brands believe......

Nokia is back but will its smartphone conquer?

The once-popular brand plans to try its luck in the smartphone market with reliability as its key proposition. IMAGE: The Nokia 8 smartphone. Photograph: Courtesy Nokia.com. Pekka Rantala has......

The Women in Rajinikanth's Life

As Rajinikanth's Kaala releases across the world today, it's all set to be another hit to the superstar's credit.While every other role of Rajinikanth has been analysed and revered, T E Narasimhan......

Mr India, the Bollywood superhero everybody loves

Harshvardhan Kapoor's vigilante film, Bhavesh Joshi, made Sukanya Verma look back at Bollywood's original vigilante and Harshvardhan's father, Anil Kapoor, in and as Mr India, which......

Avengers: Infinity War, Hollywood's BIGGEST hit in India?

At Rs 943 million over the first weekend since its release on April 27, the movie has become the second biggest opener of the year (both Bollywood and Hollywood) in India.Urvi Malvania report.......

Kevin Pietersen's Pataudi Memorial Lecture: Full Text

Full text of Kevin Pieterse's Pataudi Memorial Lecture in Bengaluru IMAGE:  Kevin Pietersen during the 6th M.A.K. Pataudi Memorial Lecture and BCCI Awards.Photograph: BCCI Office bearers,......

Why Sony is very excited about the FIFA World Cup

Sony eyes a 2 billion payoff from telecasting the Fifa World Cup, reports Urvi Malvania. IMAGE: Football has grown in popularity since the 2014 World Cup. Photograph: FIFA World Cup/Twitter Sony......

German football fans less aware of FIFA sponsors but will spend more

IMAGE: Germans are prepared to spend about 22.75 euros ($26.89) on average for World Cup products, up from just 11.26 euros during the tournament in Brazil, according to a poll of 1,000 people......

Kohli among world's highest-paid athletes; no women in top 100

American boxing champion Floyd Mayweather heads the world's highest-paid athletes for the fourth time in seven years followed by football stars Lionel Messi and Cristiano Ronaldo. IMAGE:......

Adidas takes 12-10 lead over Nike in World Cup shirt deals

IMAGE: Adidas soccer shoes are pictured before a news conference of the company. Photograph: Michaela Rehle/Files/Reuters Adidas can declare itself the winner over arch rival Nike in the upcoming......
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  Web results for Brand Marketing
ED

The ED's fresh chargesheet against Mallya and his firms is likely to pave the way for him to be declared "fugitive" under a new Indian law. The... ...

http://www.rediff.com/money/report/mallya-diverted-rs-3700-cr-bank-loan-to-f1-ipl-ed/20180618.htm
Finally, some good news for small car buyers!

The models from Hyundai and Maruti, which might go on sale in October 2018 and February 2019, respectively, are set to revive a segment that had... ...

http://www.rediff.com/money/report/auto-finally-some-good-news-for-small-car-buyers/20180618.htm
SastaSundar.com to introduce Nu-Shakti fortifying food additive range

The Nu-Shakti brand of nutritional easy-to-use, simple and affordable products has been developed by the Netherland firm especially Indian market. ...

https://economictimes.indiatimes.com/small-biz/startups/newsbuzz/sastasundar-com-to-introduce-nu-shakti-fortifying-food-additive-range/articleshow/64634157.cms
Reliance Brands in talks to buy Genesis Luxury

The acquisition of one of India’s top luxury groups is likely to give Reliance a dominant space in the country’s booming luxury market, and... ...

https://economictimes.indiatimes.com/industry/services/retail/reliance-brands-in-talks-to-buy-genesis-luxury/articleshow/64627458.cms
How Vivo plans to strike back

By getting its focus back on the sub-Rs 10,000 and other price segments, Vivo is filling key gaps aggressively in a bid to grab share and regain... ...

http://www.rediff.com/money/report/how-vivo-plans-to-strike-back/20180617.htm

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  1. gujarat
  2. bjp
  3. india
  4. lok sabha
  5. supreme court
  6. upa
  7. bharatiya janata party
  8. congress
  9. new delhi
  10. united progressive alliance
  11. ahmedabad
  12. sonia gandhi
  13. nda
  14. rahul gandhi
  15. rajnath singh
  16. nitin gadkari
  17. delhi
  18. manmohan singh
  19. bihar
  20. national democratic alliance
  21. jd-u
  22. nitish kumar
  23. rashtriya swayamsevak sangh
  24. uttar pradesh
  25. photo
  26. advani
  27. central bureau of investigation
  28. rss
  29. janata dal-united
  30. ips

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