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Cable TV digitisation opens up host of opportunities
Atul Phadnis is rubbing his hands in glee. In four years the number of channels on Indian television will more than double to 1,500, says a recent PricewaterhouseCoopers report. Phadnis is the......
Here's a TV channel to help you watch what's best
If you are reading this, chances are that you have, at some point in your life, sat in front of a television set on a Wednesday evening eagerly waiting for the weekly film song-based show,......
IPO ads to see 25% growth
Initial public offers advertising is set to see a 25-40 per cent growth in calendar year 2005.Last year witnessed Rs 30,511 crore (Rs 305.11 billion) worth of IPOs plough in around Rs 50 crore (Rs......
Polls, a Rs 175 cr windfall for media
The 2004 general elections were a bonanza for the Indian media with poll-related advertisements fetching them Rs 175 crore (Rs 1.75 billion) in a matter of four weeks.According to an analysis by......
It rained cash for TV channels on May 13
May 13 is not a day Alka Saxena, head of programming at Zee News, will easily forget."It was the single largest ad revenue earning day for the news channel. The pressure of commercial ads was so......
Dum Maaro Dum gets poor response at box office
Last week's releaseDum Maaro Dumgota poor opening at the box office despite the three-day weekend. The other release Zokkomon saw a worse fate.Trade analyst Vinod Mirani gives us the box office......
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