How Eureka Forbes remains relevant 25 years on

The company behind brands like Aquaguard focuses on technology to differentiate brand, rethinks communication strategy. Arundhuti Dasgupta reports. IMAGE: Among other things, Eureka Forbes has for......

Eureka Forbes launches mobile water purifier

Home appliances maker Eureka Forbes has launched mobile water purifier 'Aquaguard-on-the -Go', priced at Rs 595.            Aquaguard-on-the-Go is in shape of a sipper......

Global brands rule the 'trust' roost

Trust Research Advisory (TRA), a part of communications and media services provider, Comniscient Group today launched its third edition of the annual Brand Trust Report (BTR). The report that......

Aamir's ads to be off air for his TV debut -- Report

STAR India and Aamir Khan are pulling out all stops to make Satyamev Jayate, which hit the small screens on May 6, an instant hit. The actor, who makes his TV debut with the show, has requested the......