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Sidhartha Mallya to enter brand endorsement market

United Breweries Group chief Vijay Mallya's son, Sidhartha Mallya is set to step into the world of brand endorsement with celebrity management firm KWAN signing him up to become face of some luxury......

Brand endorsements: Cricketers lose their edge

The heat from the cricket endorsement pitch is cooling, with rates falling between 25 and 50 per cent as advertisers shy away from new deals.Industry sources say the only major cricketer to have......

Cricket sponsorship rules stump biggies

Traditional heavy spenders on cricket properties Vodafone, car maker Hyundai Motors, Reliance Communications and soft drink major Coca-Cola have decided to stay out of the bidding for the......

New kids reshuffle pecking order

The advertising world it seems belong to the young and trendy. At least, on the evidence of the fee that new upcoming stars command for endorsements. According to industry estimates, Ranbir Kapoor,......

Ishant opens a new innings in ad deals

Shah Rukh Khan's audacious Rs 3.8 crore (Rs 38 million) bid for Ishant Sharma for the Kolkata team in theIndian Premier League Twenty20 tournament has catapulted the shy and lanky pace bowler into......

Mumbai may host Sunfeast Open

Mumbai tennis fans could well have a two-weeks' treat, as the WTA Sunfeast Open Tier III tournament, which is hosted by Kolkata every year, could be shifted to India's financial capital, after the......

NBA heroes to promote basketball in India

In what could make a world of difference to the fortunes of basketball in India, the Basketball Federation of India (BFI) has forged a partnership with the USA's premier professional men's......

The slow track to Formula 1

Narain Karthikeyan's decision to join the A1 Grand Prix reminds me of words from a Creed song, "We've seen our share of ups and downs and how quickly life can turn around..."These words depict the......

Globosport ties up with contracts company

Globosport, the sports management division of Mahesh Bhupathi's company Globo Media Solutions, have sealed a tie-up with athletes1, the world's leading companyfor playing contracts incricket. Under......
  Web results for Anirban Das Blah
Bollywood takes to Twitter, Facebook to promote films

NEW DELHI: Movie companies are betting on Twitter and Facebook to woo audiences and rake in the numbers for their films. Last week, the cast of... ...

http://timesofindia.indiatimes.com/tech/social/Bollywood-takes-to-Twitter-Facebook-to-promote-films/articleshow/40611294.cms
Bangalore witnesses beauty and glamour yet again

7 girls from Bangalore has been shortlisted for the finals in Mumbai L- R( Jeevana, Noyonita, Veena, Rakshitha, Nidhi, Monisha, Asha )with... ...

http://www.thisweekbangalore.com/bangalore-witnesses-beauty-and-glamour-yet-again/
Brand New Stars

You may have noticed international celebrity brands fighting for elbowroom -- and sales -- in most lifestyle categories and getting involved in all... ...

http://www.newindianexpress.com/entertainment/hindi/Brand-New-Stars/2014/08/15/article2380371.ece
Bangalore nets Gouramangi, Subrata to play for Mumbai

Current India custodian Subrata Paul and midfielder Syed Rahim Nabi were the big signings by Mumbai franchise on day one of the two-day inaugural... ...

http://www.deccanherald.com/content/421205/bangalore-nets-gouramangi-subrata-play.html

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