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Sidhartha Mallya to enter brand endorsement market

United Breweries Group chief Vijay Mallya's son, Sidhartha Mallya is set to step into the world of brand endorsement with celebrity management firm KWAN signing him up to become face of some luxury......

Brand endorsements: Cricketers lose their edge

The heat from the cricket endorsement pitch is cooling, with rates falling between 25 and 50 per cent as advertisers shy away from new deals.Industry sources say the only major cricketer to have......

Cricket sponsorship rules stump biggies

Traditional heavy spenders on cricket properties Vodafone, car maker Hyundai Motors, Reliance Communications and soft drink major Coca-Cola have decided to stay out of the bidding for the......

New kids reshuffle pecking order

The advertising world it seems belong to the young and trendy. At least, on the evidence of the fee that new upcoming stars command for endorsements. According to industry estimates, Ranbir Kapoor,......

Ishant opens a new innings in ad deals

Shah Rukh Khan's audacious Rs 3.8 crore (Rs 38 million) bid for Ishant Sharma for the Kolkata team in theIndian Premier League Twenty20 tournament has catapulted the shy and lanky pace bowler into......

Mumbai may host Sunfeast Open

Mumbai tennis fans could well have a two-weeks' treat, as the WTA Sunfeast Open Tier III tournament, which is hosted by Kolkata every year, could be shifted to India's financial capital, after the......

NBA heroes to promote basketball in India

In what could make a world of difference to the fortunes of basketball in India, the Basketball Federation of India (BFI) has forged a partnership with the USA's premier professional men's......

The slow track to Formula 1

Narain Karthikeyan's decision to join the A1 Grand Prix reminds me of words from a Creed song, "We've seen our share of ups and downs and how quickly life can turn around..."These words depict the......

Globosport ties up with contracts company

Globosport, the sports management division of Mahesh Bhupathi's company Globo Media Solutions, have sealed a tie-up with athletes1, the world's leading companyfor playing contracts incricket. Under......
  Web results for Anirban Das Blah
Mirror, mirror on the wall…

Ranbir Kapoor It is indeed the clash of the titans for the title of the top endorser. The first few months of 2014 have seen actor Ranbir Kapoor... ...

http://indianexpress.com/article/entertainment/screen/mirror-mirror-on-the-wall-2/
Modi flies into brand cloud

New Delhi, May 23: Images of Narendra Modi climbing into a private company's jet yesterday have prompted questions of propriety, with some... ...

http://www.telegraphindia.com/1140524/jsp/nation/story_18376709.jsp

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