Traditional heavy spenders on cricket properties Vodafone, car maker Hyundai Motors, Reliance Communications and soft drink major Coca-Cola have decided to stay out of the bidding for the......
Time was when a one day international (ODI) cricket match between India and Pakistan on a Saturday evening during the festival season would be the pride and joy of the broadcaster and mean a day of......
In a sure sign that recent changes in the business of cricket are here to stay, Saturday's India-Pakistan one-day final of a tri-series failed to attract television viewers to the extent recent......
With less than a month to go for the two mega television shows - Kya Aap Paanchvi Pass Se Tez Hai of Star Plus and the BCCI-promoted Indian Premier League on Sony - companies have lined up in right......
If India's Australia tour gets cancelled, advertisers will ask the broadcasters for a refund. Sports broadcaster ESPN-STAR Sports stands to lose over Rs 90 crore (Rs 900 million) of advertising......
The Indian squad for the five-match ODI series against England, scheduled after the conclusion of the ongoing five-Test rubber, will be picked in Mumbai on August 7 by the national selection panel......
Despite just one bid and the sponsorship rights going for its base price, the Board of Control for Cricket in India expressed satisfaction with its deal with Star India Pvt Ltd and ESPN for all 13......
The Board of Control for Cricket in India awarded the title sponsorship for all international series and the domestic tournaments in India for the year 2013-14 to Star Private Ltd. and ESPN at the......
Out-of-favour for One-Day Internationals, Virender Sehwag was named captain of Rest of India for the Airtel Irani Cup match against Ranji Trophy champions Mumbai, at the Wankhede stadium, from......
The BCCI has named an unchanged 15-member squad for the remaining two ODIs of the five-match series against England to be played at Mohali and Dharamsala respectively. India spanked England by......