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Who will don the creative mantle at JWT?

Bobby Pawar’s exit as JWT’s chief creative officer and managing partner, after only fifteen months at the helm, has led to speculation on his replacement.When contacted, Colvyn Harris,......

The rise and rise of creative hotshops

Small independent agencies in India are slowly but steadily making inroads into large advertiser accounts held by industry majors.Creative duo Manish Bhatt and Raghu Bhat of Mumbai-based creative......

IPL evokes cold waves in brand campaigns

Most ad gurus think the third edition of the Indian Premier League has been a disappointing creative show.The third edition of the Indian Premier League is well underway. Ads are visible all over......

Insurers bank on celebrity appeal

Vijay is the name of the character that Amitabh Bachhan has played in many of his movies. In most cases, Vijay belonged to the underprivileged class. It's a curious coincidence that the megastar......

Now, global recognition for Indian ads

What the Oscars are to the global film industry, the Cannes Lions are to the global advertising creative. There may be endless debates about the many cultural and social biases in the judging......
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Vivek Rao joins L&K Saatchi & Saatchi as Chief Creative Officer North

Rao brings to the table 15 years of experience and has earlier worked with agency networks such as McCann Erickson, Leo Burnett, Contract... ...

http://www.bestmediainfo.com/2015/07/vivek-rao-joins-lk-saatchi-saatchi-as-chief-creative-officer-north/
Cars on two wheels

dra Two Wheeler's new campaign showcases the 'car-like' features of its two lead products Gusto and Centuro, with the help of popular Bollywood... ...

http://www.afaqs.com/news/story/44823_Mahindra-Two-Wheelers-Cars-on-two-wheels
Up my street

THINK start-ups and you think of tech nerds. But there's a new set of start-ups and these are in the creative world, and they are inspired by... ...

http://www.financialexpress.com/article/industry/companies/up-my-street/96130/
Have ad films killed the golden era of print ad creativity?

People still remember the ITC Made for Each Other print ads for Wills cigarettes. David Ogilvy's ad for Rolls Royce on the sound of the dashboard... ...

http://www.bestmediainfo.com/2015/06/dipstick-have-ad-films-killed-the-golden-era-of-print-ad-creativity/
Aditya Birla Financial Services Group makes it Eureka time for its agencies

ABFSG conducted its 5 th Eureka Awards in Mumbai to appreciate and honour the hard work created by its agencies.Among the top winners was Taproot... ...

http://www.bestmediainfo.com/2015/06/aditya-birla-financial-services-group-makes-it-eureka-time-for-its-agencies/

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