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The Junk Food Conundrum

Should junk food be sold in Indian schools? Dinesh C Sharma on the Delhi high court case, the outcome of which will impact millions of school children in urban areas throughout the country In the......

Neither sport nor entertainment: The fraud called Formula One

A major antagonism is visible the world over between capitalism and democracy. But the Indian elite and the media continue to glorify capitalism, with all its sleaze. Their celebration of F1 is......

NDTV sues Nielsen for 'taking bribes to fix ratings'

NDTV has sued a global marketing and advertising research company for allegedly manipulating viewership data in favour of channels that are willing to provide bribes to its officials, according to......

TCS-Nielsen outsourcing deal in the eye of a storm

The uproar against outsourcing work to Indian IT service providers has risen once again as Nielsen Co, the media company which signed a $1.2-billion outsourcing deal with Indian IT services......

TCS, Nielsen Co in 10-year, US$ 1.2 bn agreement

The country's largest software firm Tata Consultancy Services and the Netherlands-based Nielsen Company on Thursday entered into an agreement for outsourcing a portion of Nielsen's IT and......

India's biggest area of progress? Business!

Patriotism amongst Indians is touching a high, according to an online survey conducted by The Nielsen Company, with 89 per cent of the respondents wishing to be reborn as an Indian if they were......

Which Indian company do you admire the most?

Infosys has topped the AC Nielsen Corporate Reputation Index for the fourth consecutive year. IT majors Wipro and TCS are among the top 10 most favourable companies, while the IT industry retained......

Oscar host Seth MacFarlane boosts TV ratings

Get your lowdown on what's going on in the world of Hollywood, right here!Seth MacFarlane, who hosted this year's Academy Awards, helped the Oscars attract a US television audience of 40.3 million,......

F1 Pitlane Tales: Ferrari starts new era without Montezemolo

Ferrari's Formula One chairman Luca Cordero di Montezemolo waves as he poses with the Ferrari Formula One race car. Photograph: Tony Gentile/Reuters Luca di Montezemolo's resignation as Ferrari......

India tour was preparation for Ashes: Nielsen

The whitewash in the two-Test series in India has set off alarm bells in Australia. With the all-important Ashes round the corner, the Aussies are a worried lot, taking every measure to ensure......

Golf, sponsors ponder Woods' absence from sport

Even the prospect of a golf landscape temporarily minus Tiger Woods is not one PGA Tour officials, advertisers and sponsors care to ponder as speculation swirls around the popular athlete's private......
  Web results for Nielsen Company
Rating agencies BARC, TAM form new jt venture Meterology Data

Rating agencies BARC India and TAM India have formed a joint venture to set up a meter management company. The new entity will be called Meterology... ...

http://www.thehindubusinessline.com/news/rating-agencies-barc-tam-form-new-jt-venture-meterology-data/article8219202.ece?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS_Syndication
Catalina Report Shows Power Of Consumer Choice In Driving Successful Data-Driven CPG Product Promotions

ST. PETERSBURG, Fla., Feb. 10, 2016 /PRNewswire/ -- With CPG manufacturers and retailers searching for efficient marketing solutions to drive... ...

http://www.itnewsonline.com/prnewswire/Catalina-Report-Shows-Power-Of-Consumer-Choice-In-Driving-Successful-Data-Driven-CPG-Product-Promotions/418722
HeyWire Announces Business Messenger on the Salesforce AppExchange, the World's Leading Enterprise Apps Marketplace, for 2-way text conversations

PRWeb 2016-02-10 HeyWire Announces Business Messenger on the Salesforce AppExchange, the World's Leading Enterprise Apps Marketplace; text... ...

http://www.bizwireexpress.com/showstoryPRWeb.php?storyid=487850
BARC India and TAM India Complete Joint Venture Formation

From the Wires Feb. 10, 2016 12:17 AM MUMBAI , February 10, 2016 /PRNewswire/ -- BARCIndia set to be the Single TV Viewership Data... ...

http://in.sys-con.com/node/3672019
TAM India to exit TV viewership data from Feb 29

The much-awaited joint venture between BARC and TAM India has been announced with with the formation of the meter management company. This new... ...

http://www.dnaindia.com/money/report-tam-india-to-exit-tv-viewership-data-from-feb-29-2175916

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