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Naomi Ishii

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Toyota targets Indian small car market

Last month, parent company Toyota Motor Corporation decided to raise its equity holding in Daihatsu, another Japanese car maker, to 100 per cent from the present 51 per cent.   Toyota, the......

Toyota Prius: The planet's favourite hybrid

The fourth generation Prius combines a premium styling and an enjoyable driving dynamics.Photographs by Rajesh Karkera/Rediff.com at the Auto Expo 2016. Japanese auto major Toyota on Thursday......

In India, where no-frills cars rule, Toyota bets on premium models

In a significant and potentially risky move in an Indian market that global automakers use as a test-bed for smaller, no-frills cars, Toyota Motor Corp is betting on pricier premium models offering......

Toyota India launches updated versions of Camry

Toyota, the world's largest automaker by volume, is making a strategic shift in India, focusing on safety and taking a premium position in each of the segment it is present rather than chasing......

Toyota rides on upgraded models to regain market share

Having sorted out its differences with the employees’ union, albeit temporarily, the Toyota Kirloskar Motor is aiming at regaining its market share through the launch of upgraded versions of......

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