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Micromax wants to give Bharat an option against China

With its new line-up, the firm has managed to touch the right chords, but to regain market share from the established players, Micromax will have to fight a protracted battle. Rahul Sharma has......

Micromax launches world's slimmest, lightest 4G phone

  Homegrown handset firm Micromax on Thursday launched its latest flagship smartphone which it claims to be the world's slimmest and lightest 4G device. With a thickness of 5.1 mm......

Consumer electronic firms get tough with e-tailers

The ‘unauthorised sale’ clause for dealers was pressed into service by all companies on Tuesday to avoid what happened on October 6, when brick-and-mortar retailers were agitated over......

Micromax topples Samsung as India's top handset maker

India’s mobile handset market, of about 20 million units a month, saw two major changes that overturned the pecking order in this year’s April-June quarter. While home-grown Micromax,......

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