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Indranil Das Blah

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Women score high in sports endorsements

Sania Mirza’s mix of on-field performance and off-field persona has put her in the league of male cricketers like Rohit Sharma and Shikhar Dhawan Sania Mirza’s ascent to the world......

Mallya Jr seeks brands to endorse

Sidhartha Mallya, son of Kingfisher Airlines' chief Vijay Mallya, is looking for a brand that would like him to endorse it. This was six months after he signed up celebrity management firm KWAN......
  Web results for Indranil Das Blah
Is cricket no longer the sought-after sport for advertisers in India?

Cricket is not just a sport but almost a religion for India, home to over a billion people. The gentleman's game has captured the imagination of... ...

http://ibnlive.in.com/news/is-cricket-no-longer-the-soughtafter-sport-for-advertisers-in-india/540163-5-23.html
Women score high in sports endorsements

Sania Mirza's ascent to the world number one spot in women's doubles tennis has put her in the same endorsement bracket as cricketers Rohit Sharma... ...

http://wap.business-standard.com/article/management/women-score-high-in-sports-endorsements-115041501220_1.html
Cricket losing its charm, sponsors bat big time for hockey, football, says GroupM ESP report

KOLKATA | NEW DELHI: Cricket, which has ruled the hearts of millions of Indians for years, may be losing just a little bit of its magic. In 2014,... ...

http://timesofindia.indiatimes.com/business/india-business/Cricket-losing-its-charm-sponsors-bat-big-time-for-hockey-football-says-GroupM-ESP-report/articleshow/46929728.cms
Advertisers interest still strong

A file photo of Kolkata Knight Riders celebrating their victory over Kings XI Punjab in the final of IPL 7. Photo: Ajay Aggarwal/Hindustan Times... ...

http://www.livemint.com/Consumer/vwbR09L6lynOUOXxVuRkjL/IPL-8-Advertisers-interest-still-strong.html
In a moolah-making league of its own

The latest season of Indian Premier League is expected to get more moolah for the franchises as they sign lucrative multi-year deals with... ...

http://www.thehindubusinessline.com/news/sports/in-a-moolahmaking-league-of-its-own/article7078213.ece?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS_Syndication

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