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Hero Xtreme

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Will Harley-Davidson be back on Indian roads?

For Hero MotoCorp, India’s largest two-wheeler company, it’s a calculated gambit to revive Harley-Davidson whose ride in India has been anything but easy since it got here.When......

Bike buyers upgrade to pricier variants amid economic uncertainty

In September, sales of 125cc models - that include the Hero Glamour, Splendor, Pulsar 125, Victor Star City, among others - grew by a whopping 30 per cent over the same period a year ago to 305,615......

A star is born, not made, discover auto companies

The new Tata Tigor, Datsun Go and Hero Xtreme 200R are hoping to use celebrity endorsers and gain a foothold in a segment that has been the stronghold of market leaders for several decades. But......

Ad regulator takes a big leap

In what will be a significant jump for the Advertising Standards Council of India, the ad regulator will now work closely with the Department of Consumer Affairs, Government of India, to clamp down......

Hero Group to pay Rs 3,841.83 cr for Honda's stake

The BM Munjal-led Hero Group on Tuesday said it will pay Rs 3,841.83 crore (Rs 38.41 billion) for Honda's 26 per cent stake in their joint venture Hero Honda.The group also said it will raise fund......

Bikers ride into Limca Book of Records

Riders Karanbir Singh and Pankaj Trivedi rode their way into the Limca Book of Records (validation by Limca Book of Records awaited) by successfully completing the run from Kanyakumari, India's......

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