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Discuss | Email | Print | Get latest news on your desktop Ferrari buck trend with Tata deal December 17, 2008 22:42 IST Ferrari [Images] have bucked the global economic crisis squeezing Formula One by agreeing a sponsorship deal with carmaker Tata. "For the first time an Indian brand will appear on the Ferrari," president Luca di Montezemolo told Italian media. "It's historic." A Ferrari spokesman confirmed a deal had been reached and said the details and duration would be announced shortly. Tata and Ferrari's parent company Fiat have a joint venture in Maharashtra to produce cars. Formula One approved a package of cost-cutting measures last week to help the sport after the economic crisis led to Honda's withdrawal.
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