Advertisement

Help
You are here: Rediff Home » India » Business » Report
Search:  Rediff.com The Web
Advertisement
  Discuss this Article   |      Email this Article   |      Print this Article

Britannia to take legal action against Danone

 
 · My Portfolio  · Live market report  · MF Selector  · Broker tips
Get Business updates:What's this?
Advertisement
September 19, 2007 17:33 IST

Britannia Industries Ltd [Get Quote] Wednesday said it will take legal action against one of the promoters, French food giant Group Danone, for unauthorised use of the Tiger biscuit brand in other countries.

The board would take a decision once the IPR (intellectual property rights) sub-committee submitted its view to it, Britannia chairman Nusli Wadia told reporters on the sidelines of the company's AGM in Kolkata.

A meeting of the committee was scheduled for the day. The Tiger brand, he said, had been created and developed in India by Britannia. He said subsidiaries of Group Danone had been using the brand in several countries without seeking authorisation from the company.

Managing Director of Britannia Vinita Bali said Danone had applied for registration of the Tiger brand in 70 countries in Europe, Latin America, Asia and Africa. "We are seeking legal counsel both in UK and India for initiating a case," she said.

Danone had been using the Tiger brand in other countries since 1998. Through Associate Biscuits International Holdings UK, where Group Danone and Nusli Wadia hold 50 per cent stake each, the foreign promoter holds almost 25 per cent in Britannia. Total public shareholding in Britannia is 49.04 per cent.


© Copyright 2007 PTI. All rights reserved. Republication or redistribution of PTI content, including by framing or similar means, is expressly prohibited without the prior written consent.
 Email this Article      Print this Article

© 2007 Rediff.com India Limited. All Rights Reserved. Disclaimer | Feedback