Watch: Top Ten Hindi Film Trailers in 2011Raja Sen in Mumbai
It gives you a taste of the film in a way calculated to whet your appetite and have you eager to watch the film, and the 10 trailers here did that, often proving better than the main courses, the films they advertised.
Here is my pick for the best trailers we saw this year:
10. Sahib Biwi Aur Gangster
It looks regal, violent, romantic and... cornball?
The trailer for this cleverly titled film shows off its unique cast very well, playing on Jimmy Shergill's screen presence, Randeep Hooda's edgy cool, and Mahie Gill's atypical sexuality.
Image: The Sahib Biwi Aur Gangster trailer
The trailer for Bejoy Nambiar's debut film packs a helluva heady punch, the music video styling and the radical visuals doing their job very well indeed. The captions are a pain, but the trailer makes us curious enough to bite.
Image: The Shaitan trailer
8. Zindagi Na Milegi Dobara
Three men, a bachelor trip, adventure sports, and that joyous Senorita song: the vibe is fresh enough to make you want to unwrap the package as soon as possible.
Image: The Zindagi Na Milegi Dobara trailer
7. 7 Khoon Maaf
Image: The 7 Khoon Maaf trailer
Sadda Haq, all the while showing us Ranbir like we haven't seen him before -- along with a truly beautiful girl. And bonus points for that glimpse of Shammi Kapoor.
Image: The Rockstar trailer
5. Delhi Belly
Vijay Raaz laconically says 'surprise,' and we are. Even before Bhaag bhaag kicks off.
Image: The Delhi Belly trailer
This is a big, broad masala movie with outrageous characters and no room for subtlety, at least in the trailer, and it looks impossibly appealing.
Image: The Agneepath trailer
3. Don 2
Well, you ain't seen nothing yet. The slickness on display in the trailer for this Farhan Akhtar film is smashing. It looks slick, glossy and better than most Hollywood actioners, at least in these two minutes.
And Don's line about his mother is priceless.
Image: The Don 2 trailer
2. No One Killed Jessica
Opening with solid blocks of text from a police interrogation, this trailer introduces us to its characters in no-nonsense fashion, and then lets Amit Trivedi's fantastic Dilli-Dilli track fo the talking. Hard-hitting, and how.
Image: The No One Killed Jessica trailer