The big Diwali release Ra.One is fast approaching D-Day.
It will soon be time for a curtain call on the marketing extravaganza that Shah Rukh Khan and his team have unleashed on us.
Amidst all the brouhaha, while stopping to acknowledge various key people associated with the mega project at various ocassions, Shah Rukh gave special mention to Sanjiv Chawla, Juhi Chawla's brother, who is the CEO of Red Chillies' Entertainment.
Sanjiv, fondly known as Bobby, has been in coma ever since he suffered brain hemorrhage many months ago.
Juhi had made some disapproving noises about the acknowledgement coming a tad too late and then of course, regretted her outburst.
Clearly, the Ra.One team agreed that Bobby's contribution to the film, and indeed, to Red Chillies' was huge.
The credits on this Ra.One hoarding, spotted on a Mumbai street, thank their 'own superhero' Sanjiv Chawla. Have a look.