The much-hyped alien Jadoo will be a top draw in the Koi… Mil Gaya merchandise, "I have tied up with Hallmark toys. The alien will be sold as a soft toy for children from August 8 across India. We hope everyone likes the image we have created," says the filmmaker.

Will the audience accept his son in an unconventional role? "It is the film, not the image of an actor that works with the audience. If the story of the film is good, it will appeal to people and they will like it," he concludes.

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