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Fastest-growing brands in the world
There are some brands that are growing at fast pace despite the economic slowdown around the world.
Let's take a look at some of the fastest-growing brands in the globe.
Source: Brandz
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Fastest-growing brands in the world
Prada
Category: Luxury
Brand value (2013): $9,454 million
Brand value (2012): $5,788 million
Change in brand value: 63 per cent
Overall rank: 1
Prada, which was founded by Mario Prada in 1913, is a fashion house that deals with clothes, luggage, perfume, shoes among others. The Italian company has more than 250 outlets around the world.
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Fastest-growing brands in the world
Brahma
Category: Beer
Brand value (2013): $39,803 million
Brand value (2012): $2,369 million
Change in brand value: 61 per cent
Overall rank: 2
Brahma, a Brazilian beer that was founded in 1888, is sold in nearly 20 countries, including the United Kingdom, the United States, Canada, Russia, France, Australia and New Zealand.
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Fastest-growing brands in the world
Zara
Category: Apparel
Brand value (2013): $20,167 million
Brand value (2012): $12,616 million
Change in brand value: 60 per cent
Overall rank: 3
Zara, founded by Amancio Ortega and Rosalia Mera in 1975, is sold in 1,763 stores around the world. The most significant aspects that made the Spanish company stand out among its competitors were its policies of nearly zero advertising and not moving its production line to low-cost nations.
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Fastest-growing brands in the world
Calvin Klein
Category: Apparel
Brand value (2013): $1,801 million
Brand value (2012): $1,183 million
Change in brand value: 52 per cent
Overall rank: 4
Calvin Klein, founded by Calvin Klein in New York in 1968, is famous for its jeans, fragrances and underwear. It is currently owned by Phillips-Van Heusen.
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Fastest-growing brands in the world
Tencent
Category: Technology
Brand value (2013): $27,273 million
Brand value (2012): $17,993 million
Change in brand value: 52 per cent
Overall rank: 5
Tencent, founded in Shenzhen, China, in 1998, is a holding company providing Internet, online advertising, entertainment and mass media services.
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Fastest-growing brands in the world
Samsung
Category: Technology
Brand value (2013): $217,404 million
Brand value (2012): $14,164 million
Change in brand value: 51 per cent
Overall rank: 6
Samsung, founded in Seoul, South Korea, in 1938, operated several subsidiaries and affiliated businesses, including Samsung Electronics, Samsung Heavy Industries, Samsung Engineering and Samsung C&T and Samsung Life Insurance.
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Fastest-growing brands in the world
Gucci
Category: Luxury
Brand value (2013): $12,735 million
Brand value (2012): $8,602 million
Change in brand value: 48 per cent
Overall rank: 7
Gucci, founded in Florence, Italy, in 1921, deals in luxury clothing, watches, jewellery, shoes and leather goods.
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Fastest-growing brands in the world
Visa
Category: Credit card
Brand value (2013): $56,060 million
Brand value (2012): $38,284 million
Change in brand value: 46 per cent
Overall rank: 8
Visa, founded in California, United States, in 1958, posted $10.421 billion in revenue and net income of $2.144 billion in 2012.
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Fastest-growing brands in the world
Home Depot
Category: Retail
Brand value (2013): $18,488 million
Brand value (2012): $12,968 million
Change in brand value: 43 per cent
Overall rank: 9
Home Depot, founded in Georgia, United States, in 1978, posted $74.754 billion in revenue and net income of $4.535 billion in 2012.
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Fastest-growing brands in the world
Disney
Category: Entertainment
Brand value (2013): $23,913 million
Brand value (2012): $17,066 million
Change in brand value: 40 per cent
Overall rank: 10
Disney, founded in Los Angeles, California, in 1923, posted $42.278 billion in revenue and net income of $5.682 billion in 2012.
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Fastest-growing brands in the world
ebay
Category: Retail
Brand value (2013): $17,749 million
Brand value (2012): $12,663 million
Change in brand value: 40 per cent
Overall rank: 11
ebay, founded in San Jose, California, in 1995, posted S$ 14.07 billion in revenue and net income of $2.60 billion in 2012.
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Fastest-growing brands in the world
Stella Artois
Category: Beer
Brand value (2013): $6,319 million
Brand value (2012): $4,529 million
Change in brand value: 40 per cent
Overall rank: 12
Stella Artois, founded in Leuven, Belgium, in 1926, is one of the best known beers of largest brewer in the world, Anheuser-Busch InBev.
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Fastest-growing brands in the world
Skol
Category: Beer
Brand value (2013): $6,520 million
Brand value (2012): $4,698 million
Change in brand value: 39 per cent
Overall rank: 13
Skol, the best known beer in Brazil, is sold in many countries around the world, including Romania, Malaysia, China, Hong Kong and Singapore.
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Fastest-growing brands in the world
Next
Category: Apparel
Brand value (2013): $4,121 million
Brand value (2012): $2,973 million
Change in brand value: 39 per cent
Overall rank: 14
Next, founded in West Yorkshire, England, in 1982, has more than retail stores around the world. It is the biggest clothing retailer in the United Kingdom.
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Fastest-growing brands in the world
Citibank
Category: Bank
Brand value (2013): $13,386 million
Brand value (2012): $9,760 million
Change in brand value: 37 per cent
Overall rank: 15
Citibank, founded in New York in 1812, is one of the biggest banks in the world. The bank, which has branches in more than 160 nations, offers insurance, credit cards and investment products apart from standard banking operations.
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Fastest-growing brands in the world
Nivea
Category: Personal care
Brand value (2013): $6,322 million
Brand value (2012): $4,642 million
Change in brand value: 36 per cent
Overall rank: 16
Nivea, founded in Germany in 1882, is one of the biggest skincare brands in the world. Apart from Nivea, other famous products of its parent company, Beiersdorf, are Eucerin, La Prairie, Labello, 8×4 and Hansaplast/Elastoplast.
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Fastest-growing brands in the world
Heineken
Category: Beer
Brand value (2013): $8,238 million
Brand value (2012): $6,068 million
Change in brand value: 36 per cent
Overall rank: 17
Heineken was founded in Netherlands in 1873. In 2011, the company brewed 2.74 billion litres of Heineken brand beer, while the total production of all the brands owned by the group was 16.46 billion litres, according to Wikipedia.
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Fastest-growing brands in the world
Commonwealth Bank of Australia
Category: Bank
Brand value (2013): $17,745 million
Brand value (2012): $13,083 million
Change in brand value: 36 per cent
Overall rank: 18
Commonwealth Bank of Australia, founded in Sydney, Australia, in 1911, has more than 44,844 employees and operations around the world, including New Zealand, Fiji, Asia, the United States and the United Kingdom.
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Fastest-growing brands in the world
Amazon.com
Category: Retail
Brand value (2013): $45,727 million
Brand value (2012): $34,077 million
Change in brand value: 34 per cent
Overall rank: 19
Amazon.com, founded in Seattle, Washington, in 1994, has more than 97,000 employees and posted $61.09 billion revenue and $676 million operating income in 2012.
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Fastest-growing brands in the world
Barclays
Category: Bank
Brand value (2013): $7,989 million
Brand value (2012): $5,961 million
Change in brand value: 34 per cent
Overall rank: 20
Barclays, founded in London, in 1690, has more than 139,200 employees and nearly $3 trillion in assets. It operates in more than 50 nations and boasts about 50 million customers.