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Rediff.com  » Business » Indian IT cos ready to step into big league

Indian IT cos ready to step into big league

December 03, 2007 09:35 IST
Indian IT service providers are ready to step into the big league now and the trust developed in India for business process outsourcing and ITO is allowing a rich seam of knowledge process outsourcing to be tapped and developed, a leading IT expert said.

Mark Kobayashi-Hillary, author of a new book on IT 'Building a Future with BRICs: The Next Decade for Offshoring', said "Indian service providers are ready to step into the big league now with  $1 billion deals such as Nielson and Tata Consultancy Services."

However, "their public perception and branding still seems to focus often on 'cost' rather than value," he told PTI.

He said, "Trust developed in India for BPO and information technology outsourcing is allowing a rich seam of KPO to be tapped and developed. Indian technology firms are directly trying to learn from the industrialisation of the past in developing their service offerings... software or test factories are being developed."

"We can already see Indian companies competing with Americans. Microsoft Office products are generally developed out in India these days. The software inside those London congestion charge cameras was all produced in India," he said.

"As we are becoming more used to this environment of increased global players within the market it is also worth remembering that companies contract with companies, not countries." The book was launched at the Nehru Centre in London this weekend.

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