The company would sell Lancer in the range of Rs 6.44 lakh to Rs 7.49 lakh (Rs 0.64 million to 0.75 million approx., ex-showroom Delhi), after a discount of Rs 10,000 across all models, a company spokesperson said.
The price range otherwise is Rs 6.54 lakh - Rs 7.59 lakh.
Mitsubishi earlier this week launched a dual fuel variant of its premium sedan Mitsubishi Cedia. Cedia would run on both LPG and petrol and has been priced at Rs 8.6 lakh (ex-showroom Delhi).
The discount is to increase festival season sales in Kerala where harvest festival Onam will be celebrated next month.
The company offers Lancer in both petrol and diesel variants and has 37 dealerships spread across the country.
