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Audi plans to launch more luxury models in India
 
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July 10, 2008 17:55 IST
German luxury car manufacturer Audi plans to launch more luxury car models in the near future, a top company official said.

"We already have five models in India. We plan to launch more luxury car models in the Indian market, including the small car A3 at an appropriate time," Audi India's Managing Director Benoit Tiers told reporters after launching the new Audi A4 sedan in Mumbai on Thursday.

Audi India commenced its business activities in 2007 and presently has five models -- Audi A8, Audi Q7, Audi A6, Audi A4 and Audi TT.

"We are expecting to sell 1,000 of our cars in the Indian market in 2008, compared to 350 cars last year on the back of growing demand for luxury cars in the market. The new Audi A4 will be a crucial product to help us achieve this goal," Tiers said.

As a part of its strategy to increase sales, the company will have 12 dealers in place by the year-end, from the present seven.

The company is opening five exclusive showrooms by the end of the current year in Ahmedabad, Chennai, Kochi, Kolkata and Ludhiana. At present, it has showrooms in Delhi, Hyderabad, Gurgaon, Mumbai, Pune and Chandigarh.

The company plans to increase its dealer-network to 18 by next year.


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