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Reliance Money plans big gold coin biz
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September 28, 2007 10:55 IST

Anil Ambani's Reliance [Get Quote] Money group is chalking out plans to expand their gold coin business.

As part of this, Anil Dhirubhai Ambani Group company is importing 24 carat gold coins from the Swiss-based refiner Valcambi, through Scotia Mocatta, a division of The Bank of Nova Scotia.

According to Reliance Money officials, the company offers 5 gm and 8 gm coins now but plans are in the offing to launch 0.5 gm, 1 gm and 2 gm coins, said

It has already sold 100 kg of gold coins from April 2007 when it began operations. Reliance Money seeks to promote gold coins as a gift item as well as for savings.

With its tie-up with home shopping network floated by media group Television Eighteen India [Get Quote] (TV 18), purchase of gold coins will just be a phone call away.

The company is confident to offer buyback of the gold coins by this year-end.




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