« Back to article

Print this article

'Our designers are at par with those in NY, Paris'

Impressive or not? We get attendees at the LFW to spill the beans on their opinion regarding one of India's largest fashion events.

We caught up with Karan Dugal, a student of Retail Management and Entrepreneurship at BD Somani, Mumbai on Day One of the LFW and got him to share his views:

What is your interest in fashion?

Well, I have been a part of this industry for a while now. After my graduation in Business Management from the London School of Economics, I worked as a brand manager with Tommy Hilfiger. That's where I developed my interest in fashion.

How many seasons of Lakme Fashion Week have you attended?

I have been attending the shows for five years now. In fact I have been regularly attending all the finales.

What was it like watching a fashion show for the first time?

The first time I was here, I was amazed at the effort taken by Indian designers. The amount of hard work and detailing in the designs was commendable and kudos to the show organisers as well. I have attended shows abroad and I can say that our designers at the Lakme shows are at par with those in New York and Paris.

What is the most striking part of the LFW?

I particularly like the play of colours and the brand value they generate for young designers. Since I have been part of this industry, I know a couple of friends who are designers, some are stylists, models. That makes the show more enjoyable. I particularly enjoy the afterparty at (discotheque) China House. The music is so lively. It just ends the day on a high note.

Do you have any suggestion/vision for the industry?

Well, I think, the fashion industry in India is doing quite well. All it needs is the right boost and financial support. I personally believe that Foreign Direct Investment ie FDI in India should increase. That is the only way I think international brands will sell in India and the right exchange will happen.