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This article was first published 11 years ago

6 'affordable' luxury cars

Last updated on: December 27, 2012 08:47 IST



The compact hatchbacks and mass segment sedans have always ruled the roost in the Indian automotive industry and will continue to prosper in coming years.

However, in the last couple of years, the luxury car segment has evolved significantly and demand for premium and luxury sedans and SUVs has increased rapidly. Why?

Well there are actually two reasons, one, increased localisation of components, and, secondly, government policies that have made premium luxury vehicles affordable.

There are three 'genuine' luxury carmakers in India -- Audi, BMW and Mercedes Benz. In their zeal to be No.1 luxury automaker, the German trio is toiling hard to ensure maximum penetration. Thus, they are rolling out products that flaunt 'reasonable' price tags.

They, however, still continue manufacturing SLS AMGs, R8 Spyders and M-Series for high-net-worth individuals.

Here we bring you some hot sub Rs 30 lakh vehicles from the German auto giants that are not only selling well but also enjoying a decent waiting period.

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6 'affordable' luxury cars


Mercedes Benz India
Mercedes Benz B Class


With a price label of just about Rs 22 lakh comes the exciting and one of a kind B-Class 'Sports Tourer'.

The premium large-size hatch that can also be rated as compact SUV has been designed with sporty look featuring contoured wheel arches, sizable drawn-out grille and athletic cues flowing all over.

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6 'affordable' luxury cars


Mercedes Benz B Class is offered in two variants B180 and B180 Sports with 1.6L petrol engine, while the diesel motor will soon hit Indian shores.

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6 'affordable' luxury cars


Mercedes Benz C Class

The mesmerising C Class sedan starts around Rs 29 lakh.

Initially nicknamed as 'Baby Benz' due to its compact shape in the lineage, this saloon comes packed with a 1.8L and 2.2L engine options of petrol and diesel correspondingly.

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6 'affordable' luxury cars


With its recent facelift it looks more focused on performance.

There are newly styled headlamps, fog lamps and tail lamps alongside new chrome finished grille that bestows it a charismatic appearance.

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6 'affordable' luxury cars


Audi India
Audi Q3

The compact SUV from Audi was finally launched this year.

The youngest 'Q' among elder siblings - Audi Q7 and Audi Q5 - is priced very handsomely with base variant at Rs 27 lakh approx.

With diesel in great demand, the company has slipped in sole diesel variant, while petrol will follow as per demand.

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6 'affordable' luxury cars


The excitement can be sensed from the fact that the first 500 units of Audi Q3 were sold in real rush soon after its launch.

The enticing mini SUV draws power from its 2.0L diesel motor, which is not only performance oriented but also frugal.

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6 'affordable' luxury cars


Audi A4

The entry level saloon from Audi, got facelift this year that saw a new set of headlamps, more solid bumper line and some more up market touch to the interior.

Tagged at less than Rs 28 lakh for 1.8L petrol model, it carried two more engine displacement choices with 2.0L, 3.0L Quattro.

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6 'affordable' luxury cars


This new A4 is slightly larger in length than predecess#8744 furthermore some tweaks under the hood of Audi A4 have resulted in bettered mileage for young go-getters in the country.

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6 'affordable' luxury cars


BMW India
BMW X1


With this crossover, BMW ventured into an all-new section i.e. compact SUV. And it was a chartbuster overnight with the price banner reading Rs 23 lakh (approx).

The X1 is the smallest outline of elder X3, X5 and X6 crossovers in India.

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6 'affordable' luxury cars


The exterior is quite eye-catching with long sculptured bonnet, borrowed from 3 series sedan, sharp kidney-shaped grille and bulging wheel fenders alongside coupe-like sides and rear.

With lavishness and class leading gadgetry inside, it comes packed with 2.0L powertrain available in diesel as well as petrol choices.

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6 'affordable' luxury cars


BMW 3 Series

Promoted as Ultimate 3, the refreshing new BMW 3 Series comes in two exclusive designs (Sports and Luxury line) and in both fuel options.

The 2.0L base petrol model is aggressively priced at close to Rs 29 lakh.

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6 'affordable' luxury cars


Moreover, there are three more powerful and luxurious variants that cost up to Rs 38 lakh.

The New 3 Series brings in the iconic face of BMW in a very sophisticated manner.

With spacious inside, it boasts of improved fuel economy.

Ta-Ta, Ratan: A tribute to an iconic Indian

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