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Beers that have lost the fizz and market

Last updated on: February 7, 2013 15:28 IST

Contestants race with trays containing beer bottles and glasses during the Wowprime tray carrying competition in Taipei, Taiwan. Over 1,200 waiters and waitresses from around Taiwan compete in the race based on speed, grace, and accuracy for prizes worth about $8,200 and working opportunities at restaurant chain operator Wowprime Corp.

While sales of specialty, craft, and small-market beers have improved dramatically, many of the traditional, full-calorie beers that were once the staples of most breweries have fallen behind, according to 24/7 Wall St.

Let's take a look at some beers that are struggling to retain customers.

Source: 24/7 Wall St

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Beers that have lost the fizz and market

Last updated on: February 7, 2013 15:28 IST

A waitress serves beers during the opening ceremony of the Oktoberfest in Munich, Germany.

Michelob

Sales loss: 72.0 per cent

Brewer: Anheuser-Busch InBev

Barrels sold: 140,000

Overall rank in loss: 1

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Beers that have lost the fizz and market

Last updated on: February 7, 2013 15:28 IST

A England fan holds a glass of beer in the centre of Lisbon, Piortugal.

Michelob Light

Sales loss: 66.3 per cent

Brewer: Anheuser-Busch InBev

Barrels sold: 425,000

Overall rank in loss: 2

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Beers that have lost the fizz and market

Last updated on: February 7, 2013 15:28 IST

Jin Songhao drinks beer as he sits in snow during a cold endurance performance in Yanji, Jilin province. Jin set the Guinness record for the longest time spent in direct full body contact with snow with a time of 46 minutes and seven seconds.

Budweiser Select

Sales loss: 60.8 per cent

Brewer: Anheuser-Busch InBev

Barrels sold: 775,000

Overall rank in loss: 3

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Beers that have lost the fizz and market

Last updated on: February 7, 2013 15:28 IST

A bartender serves a beer at a bar in Kuala Lumpur, Malaysia.

Milwaukee's Best

Sales loss: 57.1 per cent

Brewer: MillerCoors

Barrels sold: 750,000

Overall rank in loss: 4

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Beers that have lost the fizz and market

Last updated on: February 7, 2013 15:28 IST

Revellers drink beer during the Pohoda music festival at Trencin airport, 130km north of Bratislava, Slovakia.

Old Milwaukee

Sales loss: 52.8 per cent

Brewer: Pabst Brewing Company

Barrels sold: 460,000

Overall rank in loss: 5

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Beers that have lost the fizz and market

Last updated on: February 7, 2013 15:28 IST

A Bayern Munich supporter drinks beer in downtown Munich Germany.

Miller Genuine Draft

Sales loss: 52.3 per cent

Brewer: MillerCoors

Barrels sold: 1.6 million

Overall rank in loss: 6

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Beers that have lost the fizz and market

Last updated on: February 7, 2013 15:28 IST

A barmaid pours a pint of beer at The Builders Arms pub in east London.

Amstel Light

Sales loss: 47.7 per cent

Brewer: Heineken

Barrels sold: 340,000

Overall rank in loss: 7

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Beers that have lost the fizz and market

Last updated on: February 7, 2013 15:28 IST

A swimmer wearing a costume drinks beer while swimming in the near-freezing water of the river Danube in Neuburg an der Donau, Germany.

Miller High Life Light

Sales loss: 37.6 per cent

Brewer: MillerCoors

Barrels sold: 390,000

Overall rank in loss: 8

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Beers that have lost the fizz and market

Last updated on: February 7, 2013 15:28 IST

A girl carries a beer jar in Yangon's beer street in Myanmar.

Milwaukee's Best Light

Sales loss: 35.5 per cent

Brewer: MillerCoors

Barrels sold: 1.2 million

Overall rank in loss: 9