In 2010, sales of luxury cars such as Mercedes, Volkswagen, BMW and Audi has grown by 70 per cent as compared to the previous year, thus indicating the rise in demand for such cars and acceptance of new brands.
Cadillac, first launched in 1902, has a presence in 39 countries globally except in markets such as South America, India, SE Asia and Australia. In India, it would be priced in the range of Rs 60-70 lakh (Rs 6-7 million).
The Detroit-based car-maker, which completes a century in 2011, produces cars and trucks in 31 countries, and sells and services these vehicles through the following divisions -- Buick, GMC, Opel, Vauxhall, and Holden, besides Chevrolet and Cadillac.
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