Rediff on the Net Launches Path Breaking Online Shopping Service
Mumbai, August 13, 1998
Rediff On The Net (www.rediff.com), India’s leading on-line service, has once again taken a pioneering step in setting up India’s first true E-Commerce service, which will give Indian consumers the opportunity to shop from their desktops and pay online using credit cards. Items ordered will be home delivered. This service is available to consumers the world over.
Surfers will now have the opportunity to choose from over 40,000 music titles and a 100,000 book titles to order online with discounts upto 40%. Further, Rediff On The Net, also offers its surfers a chance to make bookings in over a 180 carefully chosen hi-quality reasonably priced hotels in India!
Apart from being able to browse, search and place online orders and make payments online, the site also offers extensive reviews of books and music being offered. Further, it provides a special feature, where users can add their own reviews to share their experience with other users.
The service is based on hi-end Intel Architecture based on the Pentium â
II Processor Netfinity Server and IBM Net.Commerce software, which is a part of IBM's comprehensive business offering and package shipping by FedEx, the world leaders in express transportation and online tracking.
Commenting on the launch of E-Commerce, Mr. Ajit Balakrishnan, Chairman, Rediff On The Net, said, "The launch of online shopping is yet another step to ensure that the Indian consumer gets a truly world class online experience."
"Electronic Business is changing the face of global commerce today, and has the potential to help drive India's economic growth in the 21st Century. As one of the key movers of E-Business in India, Intel is glad to be working with Rediff On the Net on this project," said R. Sivakumar, Director, Technology Centre, Intel India.
Mr. T. R. Anand, General Manager, Cross Industry and E-Business Solutions, IBM Global Services India said, "IBM is an acknowledged leader in E-Business and this initiative is in line with our efforts to pioneer E-Business in the country. IBM's end-to-end E-Commerce solutions and its proven expertise will help power this first of its kind initiative in the country."
Mr. Arun Kumar, MD India Operations, FedEx, added, "World-wide, FedEx is involved in supporting E-Business and has developed a seamless transportation and information network which provides package movement, online tracking and just in time delivery. Along with Rediff we bring India closer to its customers around the world."
Further, Rediff On The Net, also announced a simultaneous launch of two free services to make the Internet a more enjoyable and useful experience:
Rediffmail, a free e-mail service, which once created by users, can be read, written and accessed from any PC at home, work, cybercafes etc. This mail service has all the features of the world-wide popular mail services like Hotmail, Yahoomail and other such services.
Rediff Personal Homepages, a free and easy to use homepage creation service, that allows one to make their personal homepages without any technical assistance. This would help people to share their opinions, passions and beliefs with other like minded individuals world-wide.
Rediff On The Net is the most visited India-oriented online service world-wide with monthly hits in excess of 40 million and more than 650,000 visitors every month. Its news service is updated round the clock and its on-line chats feature politicians, film stars and sports personalities amongst others. Rediff features more than 2000 jobs daily and also allows online applications.
This site is accessible on www.rediff.com
